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Brightline Initiative

Nilofer Merchant and The Power of Onlyness

Nilofer Merchant and The Power of Onlyness

In this podcast brought to you in partnership with the Brightline Initiative, Des Dearlove interviews Nilofer Merchant on her newest book The Power of Onlyness: Make Your Wild Ideas Mighty Enough to Dent the World. Nilofer has ranked among the...

How Nelson Did It

How Nelson Did It

One of the most interesting commentators on strategy is Richard Rumelt, author of Good Strategy/Bad Strategy (2011).  The book opens with a brief account of Admiral Horatio Nelson’s naval victory at the Battle of Trafalgar in 1805, when the British...

The Context Just Got Bigger

The Context Just Got Bigger

In 1995, the Californian Management Review published an article, “Integrated Strategy: Market and Non-market Components”, by economist and Stanford University professor David P. Baron. It argued that effective strategic management must encompass both market and non-market strategy. The logic was...

Pankaj Ghemawat and the Truth About Globalisation

Pankaj Ghemawat and the Truth About Globalisation

In this podcast brought to you in partnership with the Brightline Initiative, Stuart Crainer speaks with Pankaj Ghemawat, the Global Professor of Management and Strategy and Director of the Center for the Globalization of Education and Management at the Stern...

Strategy, Seriously

Strategy, Seriously

In the early 1960s while the world discovered love, hallucinogenics and Jimi Hendrix, managers discovered strategy as their new holy grail.  They did so, not in San Francisco or at Woodstock, but in Igor Ansoff’s Corporate Strategy, published in 1965. ...

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