For this podcast, Stuart Crainer interviews Soren Kaplan, author of The Invisible Advantage: How to Create a Culture of Innovation and the bestseller Leapfrogging. Soren talks about how there is no competitive advantage that's sustainable; the only semi-sustainable competitive advantage is the company culture. . . thus called the invisible advantage.
Listen to the podcast below:
In This Podcast:
- Failure to innovate is based in the company culture.
- How to create invisible advantage in small measures:
- By . . .
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- By . . .
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