Thinkers50 Podcast: Soren Kaplan and the Invisible Advantage

For this podcast, Stuart Crainer interviews Soren Kaplan, author of The Invisible Advantage: How to Create a Culture of Innovation and the bestseller Leapfrogging. Soren talks about how there is no competitive advantage that's sustainable; the only semi-sustainable competitive advantage is the company culture. . . thus called the invisible advantage.

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