On April 20, 2010, mud began gushing out of the well onto the drilling floor at Deepwater Horizon. Seconds later a geyser of water and mud sprayed up inside the derrick at the center of the giant rig; gas sensors went off everywhere; and the lights...
Looking around the executive teams we work with as consultants and those we teach in the classroom, increased diversity of gender, ethnicity, and age is apparent. Over recent decades the rightful endeavour to achieve a more representative workforce...
The fundamental purpose of enterprises is not to make money. What then is the fundamental purpose of an enterprise? It is to create users. Imagine a two-dimensional graph, with a vertical and a horizontal axis. The horizontal axis is substantially...
Tune in: “Despite the roar of voices wanting to equate strategy with ambition, leadership, ‘vision’, planning, or the economic logic of competition, strategy is none of these. The core of strategy work is always the same: discovering the critical...
In the late 1980s, Motorola faced a major threat to its fast-growing cell phone business. Rivals were developing digital technology to replace the existing analog standard. Internal debate raged. Should Motorola keep its focus on analog, or switch...
Corporate purpose needs asserting and defending as never before. In a world of scepticism, clarity of purpose and consistency in living that purpose will powerfully differentiate a company from its competitors – in the market for customers and...
