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Podcast: Howard Yu, “Leap”

By Howard Yu

Howard Yu, author of “Leap: How to Thrive in a World Where Everything Can Be Copied”, discusses the common pain point of executives whose products can be copied at any moment. Is this a new phenomenon? And for leaders who have managed to escape this trap, what common strategies can be discovered? Is there really such a thing as ‘first mover advantage’, or are there actionable tactics a leader can take to leap ahead in the marketplace and reinvent yourself?

Listen to the podcast below:

Yu is the author “Leap”, and Professor of Strategic Management and Innovation at IMD in Switzerland. Learn more about him here.

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