Professor of Strategic Management and Innovation at IMD in Switzerland, Yu specializes in technological innovation, with a focus on why and how some firms can sustain new growth while others cannot. His award-winning paper, “Leopards sometimes change their spots: How established firms can transform themselves,” argues that as well as being vulnerable to disruption from new start-ups, incumbent companies can also leverage their advantages.
In 2018, he released his first book “Leap: How to Thrive in a World Where Everything Can Be Copied”.
Yu received his doctoral degree in management from Harvard Business School. Prior to his doctorate, he worked in the banking industry in Hong Kong.