Author of The Purpose Economy (Elevate, 2016), Aaron Hurst is the CEO of Imperative, a technology platform that helps people to discover what gives them purpose in their work. He advises global brands and is a frequent speaker and writer on the development of what he describes as the purpose economy. He is the founder of the Taproot Foundation where he helped develop the $15 billion pro bono service market. A regular blogger for the Huffington Post, Stanford Social Innovation Review and LinkedIn, previously he worked in Silicon Valley developing the precursors to social media.
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