Joy Batra

Founder of Quartz Consulting and author of The Freelance Mindset.


Thinkers50 Radar Class of 2024.


A former Bollywood actress.


Has lived or worked in India, Indonesia, South Korea, Thailand, the UAE, and the UK.


In her book, The Freelance Mindset, Joy draws on her decade of freelance experience and interviews with 50+ freelancers to show how freelancing can improve our satisfaction and our finances – especially in an uncertain economy. She tackles the main challenges of losing a 9 to 5 identity and argues that by adopting a freelance mindset, we can harness the power to separate our identity from how we earn the money to pay for food, shelter, and everything else. What we do, she asserts, is not who we are.


Founder of Quartz Consulting, a freelance consulting firm that advises startups, venture capital firms, and Fortune 500 companies, Joy’s career has also included roles at Goldman Sachs, Gunderson Dettmer, and JioSaavn. She is the former head of legal at Syndicate Protocol. Joy holds a JD/MBA from Harvard University. As a freelance artist, she has performed in films including Farewell Amor, which was nominated for the 2020 Sundance Grand Jury Prize.


The Freelance Mindset: Unleashing Your Side Hustles for Better Work, Play, and Life (Rowman and Littlefield Publishers, 2023); ‘When you become a freelancer, your identity changes. Here’s how’ (Fast Company, November 2023); ‘Joy’s Winding Path’ (Washington Post Jobs, 2023); ‘How to find a sense of belonging in freelance world’ (Sparked podcast, February 2023); ‘On pivoting from law, to freelance, to becoming an author’ (Reprogramming with Lindsay Hyatt podcast, June 2023).


Media picks


This book will change how you think about your career. The Freelance Mindset is for you if you want to tap into your creativity, become more resilient, and feel more empowered.” 

Dorie Clark, author of The Long Game and Entrepreneurial You

Subscribe to our newsletter to keep up to date with the latest and greatest ideas in business, management, and thought leadership.

*mandatory field

Thinkers50 will use the information you provide on this form to be in touch with you and to provide news, updates, and marketing. Please confirm that you agree to have us contact you by clicking below:

You can change your mind at any time by clicking the unsubscribe link in the footer of any email you receive from us, or by contacting us at . We will treat your information with respect. For more information about our privacy practices please visit our website. By clicking below, you agree that we may process your information in accordance with these terms.

We use Mailchimp as our marketing platform. By clicking below to subscribe, you acknowledge that your information will be transferred to Mailchimp for processing. Learn more about Mailchimp's privacy practices here.

Privacy Policy Update

Thinkers50 Limited has updated its Privacy Policy on 28 March 2024 with several amendments and additions to the previous version, to fully incorporate to the text information required by current applicable date protection regulation. Processing of the personal data of Thinkers50’s customers, potential customers and other stakeholders has not been changed essentially, but the texts have been clarified and amended to give more detailed information of the processing activities.

Thinkers50 Awards Gala 2023

Join us in celebration of the best in business and management thinking.