The Digital Transformer’s Dilemma

digital transformers dilemma Twitter 17 September 2020 @ 10am Central European Time (9am UK time)

A free one-hour webinar featuring Karolin Frankenberger and Markus Schmidt and moderated by Stuart Crainer.

How can you energize your core business while building disruptive products and services? Digitization is pervasive and requires businesses to adapt fundamentally. Surprisingly few know how to do so. Sprinkling some digital glitter does not suffice. Organizations need to upgrade their traditional business while exploring new (digital) ways of capturing value. This is the source of the digital transformer’s dilemma.

In this webinar, Karolin Frankenberger and Markus Schmidt, co-authors of the upcoming book The Digital Transformer’s Dilemma, offer unique insights into delivering transformation in the digital age.

Couldn’t join live? Watch the replay here:


Prof. Dr.
Karolin Frankenberger is a Full Professor in the field of Strategy and Innovation, Academic Director of the Executive MBA and Director of the Institute of Management and Strategy at the University of St. Gallen (HSG).  Prior to her academic career, she worked at the management consulting firm McKinsey & Company. She is the author of  The Business Model Navigator: 55 Models That Will Revolutionize Your Business

Markus Schmidt is the CEO and founder of QSID Digital Advisory. He has extensive experience in leading globalization and digital transformation at Bosch and Valeo.  He is a board member of a number of companies, a coach, adviser and speaker. 

Stuart Crainer is the co-founder of Thinkers50 (thinkers50.com).  He is the author of The Management Century and editor of the Financial Times Handbook of Management.

Share this article:

Subscribe to our newsletter to keep up to date with the latest and greatest ideas in business, management, and thought leadership.

*mandatory field

Thinkers50 will use the information you provide on this form to be in touch with you and to provide news, updates, and marketing. Please confirm that you agree to have us contact you by clicking below:


You can change your mind at any time by clicking the unsubscribe link in the footer of any email you receive from us, or by contacting us at . We will treat your information with respect. For more information about our privacy practices please visit our website. By clicking below, you agree that we may process your information in accordance with these terms.

We use Mailchimp as our marketing platform. By clicking below to subscribe, you acknowledge that your information will be transferred to Mailchimp for processing. Learn more about Mailchimp's privacy practices here.

Privacy Policy Update

Thinkers50 Limited has updated its Privacy Policy on 28 March 2024 with several amendments and additions to the previous version, to fully incorporate to the text information required by current applicable date protection regulation. Processing of the personal data of Thinkers50’s customers, potential customers and other stakeholders has not been changed essentially, but the texts have been clarified and amended to give more detailed information of the processing activities.

Thinkers50 Awards Gala 2023

Join us in celebration of the best in business and management thinking.