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Thinkers 50 Podcast: Dan Toma and Innovation

By Dan Toma

In this Thinkers50 Brightline Initiative Podcast, Stuart Crainer interviews Dan Toma, author of The Corporate Startup.

The two discuss what made Toma write the book and whether it is possible for large corporations to understand the innovations lifestyle movement?

Toma’s current work focuses around how innovation can be measured, and how rigourous measurement is the only way to prevent innovation from being stifled.

Find out what Innovation Accounting means, and how to apply it in your organization.

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