Kate Vitasek

Kate Vitasek

Creator of the Vested business model.

AWARD RECIPIENT

Thinkers50 Breakthrough Idea Award, 2025.

LISTED

Hall of Fame – Sourcing Industry Group.

RECOGNITION

Fellow – World Commerce & Contracting.

Ideas

Kate’s research on strategic partnerships has led to the development of her methodology, Vested, which has ignited a movement on how to create healthy and sustainable business relationships. Based on a framework of five rules and ten elements, The Vested Way transforms organisations from a “What’s in for Me” culture to a ‘What’s in it for We” culture, by co-creating a shared vision and statement of intentions. If followed properly, the parties create a win-win Vested Agreement to achieve mutually defined desired outcomes.

Bio

A former business executive and consultant, Kate leads the University of Tennessee research on strategic partnerships. Kate has appeared in numerous media including Bloomberg radio, CNN, NPR, and Fox Business News and her work has been featured in over 300 articles in publications including Harvard Business Review, Forbes, Chief Executive Magazine, CIO Magazine, The Wall Street Journal, Journal of Commerce, World Trade Magazine, and Intelligent Sourcing Magazine.

Content

Vested Outsourcing: Five Rules That Will Transform Outsourcing (Palgrave Macmillan, 2010); The Vested Outsourcing Manual: A Guide for Creating Successful Business and Outsourcing Agreements (Palgrave Macmillan, 2011); The Vested Way: How a “What’s in it for We” Mindset Revolutionizes Business Relationships (Palgrave Macmillan, 2012); Vested: How P&G, McDonald’s, and Microsoft are Redefining Winning in Business Relationships (Springer, 2012); Getting to We: Negotiating Agreements for Highly Collaborative Relationships (with J. Nyden and D. Frydlinger, Springer, 2013).

NATIONALITY: American

Media picks

Verdict

The Vested model redefines collaboration by shifting the focus from individual gain to shared success. The business model offers a breakthrough approach that fosters trust and alignment between partners, enabling organisations to create lasting, win-win relationships.

Monika Kosman, COO, Thinkers50

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