From Boston with a Matrix

“It struck me that if you look at strategy as an intellectual construct, a framework, a set of ideas, it really didn’t exist in a formal way much before the 1960s,” observes Walter Kiechel in The Lords of Strategy: The Secret History of the New Corporate World.

Until the 1960s, models were the impenetrable domain of economists.  The man who can be largely credited with bringing business models into the mainstream was Bruce Henderson (1915-92).  Henderson was an engineer who worked as a strategic planner for General Electric.  He was also dismissive of economists – “Darwin . . .

Members Only Content

This content is available for logged in members of the Thinkers50 website. Learn about membership or register as a member and gain access to this content free of charge for a limited time. If you are already signed up, please check your email and verify your account.

Register or log in for access

Latest Books

Ideas@Work Membership

World-class content from world-class thinkers. Subscribe now for unlimited access to T50’s unique library of content.

BENEFITS INCLUDE ACCESS TO:

Podcasts
HEAR SAMPLE

Webinars
WATCH SAMPLE