One of the most influential ideas in the innovation world of recent years is that of the innovator’s dilemma, the title of a 1997 book by Clay Christensen. When we met Christensen in his Harvard office we asked him to explain the concept. “So the dilemma is that every day and every year in every company, people are going to senior management, knocking on the door, and saying, I’ve got a new product for us. And some of those entail making better products that you could sell for higher prices to your best customers,” he replied . . .
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