The Vital Elements of Trust
Trust is central to the success of any business – and never more so than now. Sandra Sucher & Shalene Gupta have spent two decades researching the economic impact of trust and the science behind it. In their new book, The Power of Trust: How Companies Build It, Lose It, Regain It, they deconstruct the elements of trust: competence, motives, means, and impact to show how businesses can create and retain this vital asset. Shortlisted for the Thinkers50 Breakthrough Idea Award, in this webinar Sandra and Shalene share their fresh insights on how to successfully build and sustain trust within, and around, an organization.